Privacy Policy for SuprGut
Privacy Policy for SuprGut
Last Updated: 30 July 2025
Welcome to SuprGut! We are committed to protecting your privacy and handling your personal data in an open and transparent manner. This Privacy Policy explains how we, SuprFoods (referred to as "SuprGut", "we", "us", or "our"), collect, use, share, and protect your personal information when you visit our website www.suprgut.com (the "Site"), use our services, or purchase our products.
This policy has been prepared in compliance with India's Information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011 (the "IT Rules") and the Digital Personal Data Protection Act, 2023 (the "DPDPA").
By using our Site and services, you agree to the collection and use of information in accordance with this policy.
1. Information We Collect
We collect information to provide and improve our services to you. The types of personal information we may collect are:
a) Information You Provide to Us:
- Identity & Contact Data: This includes your name, email address, shipping and billing address, phone number, and any other identifier you may have provided.
- Account Information: If you create an account, we collect your username, password, and other details necessary for account setup and access.
- Financial Information: When you make a purchase, our third-party payment processors may collect your payment card details, bank account information, or other payment instrument details. Please note, we do not store your full card details on our servers.
- Communications: If you contact us directly, we may keep a record of that correspondence, including emails and chat transcripts.
- Marketing and Communications Data: Your preferences for receiving marketing from us and your communication preferences.
b) Information We Collect Automatically:
- Technical Data: This includes your Internet Protocol (IP) address, browser type and version, device identifier, time zone setting, operating system, and platform.
- Usage Data: Information about how you use our Site, such as the pages you visit, the products you view, the time and date of your visit, the time spent on those pages, and other diagnostic data.
- Cookies and Tracking Technologies: We use cookies, pixels, and similar tracking technologies to track activity on our Site and hold certain information. You can control the use of cookies at the individual browser level.
2. How We Use Your Information
We use your personal data for the following purposes, based on your consent and our legitimate business needs:
- To Provide and Manage Our Services: To process your orders, manage payments, arrange for shipping, and fulfill our contractual obligations to you.
- To Manage Your Account: To create and manage your account, and provide you with customer support.
- To Communicate With You: To send you transactional emails (like order confirmations), service updates, and respond to your inquiries.
- For Marketing and Promotions: To send you information about new products, special offers, and other updates we think you may find valuable, only where we have your explicit consent to do so. You can opt-out of these communications at any time.
- To Improve Our Site and Services: To analyze how users interact with our Site, to improve our website's functionality, and to develop new products and services.
- For Security and Fraud Prevention: To protect our Site, our customers, and our business from fraud and other illegal activities.
- To Comply with Legal Obligations: To comply with applicable laws, regulations, court orders, or other legal processes.
3. Sharing and Disclosure of Your Information
We do not sell your personal information. We may share your data with third parties only in the following circumstances:
- Service Providers: We share information with trusted third-party companies that help us operate our business, such as payment gateways (e.g., Razorpay, PayU), logistics and shipping partners (e.g., Delhivery, Shiprocket), and marketing/analytics providers (e.g., Google Analytics). These providers are contractually obligated to protect your data and are not permitted to use it for any other purpose.
- Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).
- Business Transfers: In the event of a merger, acquisition, or asset sale, your personal information may be transferred. We will provide notice before your personal information is transferred and becomes subject to a different privacy policy.
- With Your Explicit Consent: We may share your information with other third parties when we have your explicit consent to do so.
4. Data Retention and Security
- Retention: We will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy and to comply with our legal obligations (for example, to resolve disputes and enforce our legal agreements and policies).
- Security: We take the security of your data seriously and have implemented reasonable security practices and procedures, including technical, administrative, and physical safeguards to protect your personal information from unauthorized access, use, or disclosure.
5. Your Rights as a User
Under Indian law, you have the following rights regarding your personal data:
- Right to Access: You have the right to request copies of your personal data that we hold.
- Right to Correction: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
- Right to Withdraw Consent: You have the right to withdraw your consent at any time where we relied on your consent to process your personal information.
- Right to Grievance Redressal: You have the right to have your grievances addressed. Please see Section 9 for details on how to contact our Grievance Officer.
To exercise any of these rights, please contact us at admin@suprgut.com.
6. Cookies Policy
Cookies are small files placed on your device. We use them to help our Site run effectively and provide the best experience for our visitors. We use cookies for functionality, analytics, and advertising. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.
7. Third-Party Links
Our Site may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
8. Children's Privacy
Our Service is not directed to anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from children. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from a child without verification of parental consent, we will take steps to remove that information from our servers.
9. Grievance Officer
In accordance with the Information Technology Act, 2000 and the rules made thereunder, the name and contact details of the Grievance Officer are provided below:
Name: Sneha Vijayan Designation: Grievance Officer Email: admin@suprgut.com Address: Aurovilla, 21st Street, Venkateshwara Nagar, kottivakkam, Chennai - 600041
Please contact the Grievance Officer for any complaints, grievances, or for exercising your rights.
10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.
11. Contact Us
If you have any questions about this Privacy Policy, please contact us:
- By email:admin@suprgut.com
- By visiting this page on our website: https://suprgut.com/contactus
- By mail: Aurovilla, 21st Street, Venkateshwara Nagar, kottivakkam, Chennai - 600041